Privacy Policy

Cowaramup & Bunbury Tractor Sales & Service (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose and safeguard your personal information when you visit our website at cowaramuptractors.com.au, contact us directly, or engage with us for the purpose of purchasing, servicing or enquiring about farm machinery.

We are bound by the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs) contained within it. By using our website or providing us with your personal information, you consent to the practices described in this policy.

What information we collect
How we collect your information
Why we collect your information
How we use your information
Disclosure to third parties
Cookies and website analytics
Security of your information
Accessing and correcting your information
Marketing communications
Links to other websites
Changes to this policy
Contact us

1. What information we collect.

We may collect the following types of personal information:

Contact and identification information

Full name
Postal address and/or property address
Email address
Phone number(s)

Enquiry and transaction information

Details of machinery you are enquiring about, purchasing or having serviced
Machine make, model and serial number (for service and parts enquiries)
Details of your property or farming operation where relevant to your enquiry
Records of correspondence and communications with us

Website usage information

IP address and browser type
Pages visited and time spent on site
Referring website or search term
Device type and operating system

We do not collect sensitive information such as health, financial account or government identifier information unless you specifically provide it and it is necessary for a particular transaction.

2. How we collect your information

We collect personal information in the following ways:

Directly from you — when you complete a contact, service booking or parts enquiry form on our website; when you call us; when you visit one of our showrooms; or when you send us an email.
Automatically — when you visit our website, we may collect non-identifying technical information through cookies and analytics tools (see Section 6).
From third parties — in limited circumstances, we may receive information about you from machinery manufacturers or suppliers in the course of warranty registration or support.

Where it is practicable to do so, we will collect personal information directly from you rather than from third parties.

3. Why we collect your information

We collect your personal information for the following primary purposes:

To respond to your sales, service or parts enquiries
To process purchases and arrange delivery or pickup of machinery
To book and carry out machinery servicing and repairs
To source and supply spare parts
To process warranty registrations and claims on your behalf
To communicate with you about your order, service or enquiry
To improve our website and customer experience
To send you marketing communications where you have consented (see Section 9)

If you do not provide the requested information, we may be unable to fulfil your enquiry, process a sale, or carry out service work.

4. How we use your information

Your personal information will only be used for the purposes for which it was collected, or directly related purposes that you would reasonably expect. We will not use your personal information for any other purpose without your consent.

Specifically, we may use your information to:

Contact you by phone, email or post in response to your enquiry
Prepare quotes, invoices and service records
Follow up on service bookings or outstanding enquiries
Notify you when parts or machinery you have enquired about become available
Send you seasonal service reminders where relevant to your machine and operation
Comply with our legal and regulatory obligations

5. Disclosure to third parties

We do not sell, rent or trade your personal information to third parties for marketing purposes.

We may disclose your personal information to:

Machinery manufacturers and suppliers — for the purpose of warranty registration, warranty claims, parts sourcing or technical support (e.g. Kioti, Deutz-Fahr, McHale, Vicon, Maschio, Bad Boy Mowers).
Service providers — third-party businesses that assist us in operating our business, such as website hosting providers, email service providers, accounting software and payment processors. These providers are contractually required to handle your information securely and only for the purpose of providing services to us.
Professional advisors — accountants, lawyers or insurers where necessary.
Government and regulatory bodies — where required by law or in response to a lawful request.

We do not disclose your information to overseas recipients except where a manufacturer or supplier operates internationally (such as Kioti’s parent company in South Korea or Deutz-Fahr’s operations in Europe). In such cases, we take reasonable steps to ensure those parties handle your information in accordance with the Australian Privacy Principles.

6. Cookies and website analytics

Our website uses cookies — small text files stored on your device — to improve your browsing experience and help us understand how visitors use the site. Cookies do not personally identify you.

We may use the following types of cookies:

Functional cookies — necessary for the website to operate correctly.
Analytics cookies — used to collect anonymous information about how visitors navigate and use the site (e.g. Google Analytics 4). This data helps us improve our content and user experience.

You can control cookies through your browser settings. Disabling cookies may affect the functionality of some parts of the website.

We use Google Analytics to collect aggregated, anonymised data about website usage. Google’s privacy policy is available at policies.google.com/privacy. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.

7. Security of your information

We take reasonable steps to protect the personal information we hold from misuse, interference, loss, and unauthorised access, modification or disclosure. These steps include:

Secure HTTPS encryption for all website traffic
Password-protected systems and restricted staff access to customer records
Using reputable, security-conscious third-party service providers
Staff awareness of privacy obligations

While we take these precautions, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security of information transmitted to us over the internet. If you have concerns about transmitting sensitive information, please contact us by phone instead.

If we become aware of a data breach that is likely to result in serious harm to you, we will notify you and the Office of the Australian Information Commissioner (OAIC) in accordance with the Notifiable Data Breaches scheme.

8. Accessing and correcting your information

You have the right to request access to the personal information we hold about you, and to ask us to correct information that is inaccurate, out of date, incomplete or misleading.

To make an access or correction request, please contact us using the details in Section 12. We will respond to your request within a reasonable timeframe (generally within 30 days). We may need to verify your identity before fulfilling the request.

In some circumstances we may decline to provide access — for example, where providing access would be unlawful or would unreasonably impact the privacy of another individual. If we decline, we will provide reasons in writing.

There is no fee to make an access or correction request, though we may charge a reasonable fee for the cost of providing access in complex cases.

9. Marketing communications

From time to time we may send you marketing communications about new machinery arrivals, seasonal promotions, service reminders or industry news. We will only do this where:

You have expressly consented to receiving marketing communications from us, or
You are an existing customer and the communication relates to similar products or services to those you have previously purchased from us, and you have not opted out.

You can opt out of marketing communications at any time by:

Clicking the “unsubscribe” link in any marketing email we send you
Contacting us directly at admin@cowaramuptractors.com.au
Calling us on (08) 9755 5207

We will process opt-out requests promptly. Opting out of marketing will not affect transactional communications related to your purchases or service bookings.

10. Links to other websites

Our website may contain links to the websites of our brand partners and suppliers (such as Kioti, Deutz-Fahr, McHale, Vicon, Maschio and Bad Boy Mowers) as well as other third-party sites. These websites operate independently and are not covered by this Privacy Policy.

We encourage you to review the privacy policies of any third-party websites you visit. We are not responsible for the privacy practices or content of those sites.

11. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, technology or legal requirements. The most current version will always be available on this page, with the “last updated” date shown at the top.

We encourage you to review this policy periodically. Your continued use of our website or services after any changes constitutes your acceptance of the updated policy.

12. Contact us & complaints

If you have any questions, concerns or complaints about how we handle your personal information, or if you wish to make an access or correction request, please contact our Privacy Officer using the contact form located on this website.

We will acknowledge your complaint within 5 business days and aim to resolve it within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC):

Website: oaic.gov.au
Phone: 1300 363 992
Post: GPO Box 5218, Sydney NSW 2001